Natural Bodybuilding Get Big or Die Trying III

Muscles, Marketing, And Most Of All MONEY



You see Most Magazines and Internet media make their money on Advertisements. Advertisers use the latest drug infused "Mass-Monster" to promote their supplements, products, or program. The formula is pretty simple and used by almost every one of the big Companies. Allow me to share with you exactly how the formula works.



You simply combine pictures of the latest Mass-Monster with one, two or even better a whole group of very attractive women with cartoon like proportions posing in sexually suggestive positions to imply that by taking their supplement not only will you get as big as a house in a few weeks but you will also have 'playboy playmates" drooling all over you.



Now slide in a few scientific sounding theories, an unpronounceable name complete with dashes, numbers, and some lightening bolts, flames and bright colors and bingo- you got a mad dash to the local GNC to get the latest Gimmick. Usually a few radical graphs, statistics and outright lies also accompany the ad to further drive home the sales pitch. "Does this sound familiar?"



The "Results" are then backed up by convincing before and after poses of chemically enhanced and genetically gifted individuals subjected to massive drug dosages, rigorous training schedules and Spartan diets. While the format, marketing, and claims have evolved over the years the bold faced deceit has sunk to a new all time low.



I have yet to see an ad that listed the drugs used by the athlete in question or a complete health profile accompanied by a drug test performed by a qualified medical institution of the individual before, during, and after the pictures were taken. I also don't expect to see any of these companies step up to the plate and request a drug test from the before and after participants.



Consider the fact that there are literally thousands of bodybuilding supplements pitched by companies featuring an endless array of "breakthroughs" which promise to deliver instant muscle almost overnight how many of them do you really believe deliver the promised results?